Google Authorship Expansion for People

December 14, 2013 // Search Engines, seo

Recent update I’ve noticed in the UK today for the first time, when you type a name into Google while logged in you get similar results as you would get for brands in Google+

author2You can see Google is pulling a lot more information from Google+ personal profiles including the avatar, number of followers, bio, personal information such as email and address and the most recent Google+ post. At the moment this information only appears when logged into Google (I was a bit shocked when I saw my address and email address but only I can see that).


Perhaps linked  to what possibly could be the recent rollout of Google plus your world in the UK – maybe an American reader could confirm this?

** Update – This has been in the US for a while now but only if you’re logged in to your Google+ account and for people whom you have circled. Thanks to Mark Traphagen for confirming.

Matt Ridout

About the author

My name is Matt Ridout, I've been working in digital marketing for 9 years; worked for agencies and currently Head of SEO at fashion startup called Farfetch. Try to test my own theories.


  1. Great find, Matt! I just tried to replicate it (by searching for “matt ridout”) and couldn’t see it – do you think that maybe it was a one-off test, but could come back again at some point?

  2. I think it’s currently rolling out in the UK Steve – its been in the US for a while now so likely to be integrated soon!

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