Google Author Image New Positioning

August 25, 2011 // Internet News, seo

The way content is now “owned” by authors has been a long time coming – it’s only right that people that create good content at different locations get some kind of kudos. Google’s release of authorship was certainly a positive for many bloggers and businesses with the ability to enhance your organic listings massively by including a nice little image of you in the SERPS and a link to your Google profile.

So this morning I logged in and saw the following:

The position of the author image has moved from the far right to inside the organic listings – this will undoubtedly increase CTR’s considerably – especially on search results where there are currently no other authors using the correct markup. As you can see in this screen grab, my site is currently loosing the battle against all these other pretty listings i.e. Rand, Matt Cutts and Mr Sullivan!

Although I have now set this up, thanks to My Blogger Tricks:

Matt Ridout

About the author

My name is Matt Ridout, I've been working in digital marketing for 9 years; worked for agencies and currently Head of SEO at fashion startup called Farfetch. Try to test my own theories.