http://www.seounique.com/blog SEO & Internet Marketing Thu, 26 Jun 2008 13:54:24 +0000 http://backend.userland.com/rss092 en Google have been clear and expressed their feelings about paid links. We all know we shouldn’t do it, it’s against the webmaster guidelines, you can get penalties and even removals from the index. I will put my hand up and say I have dabbled in buying links, if you’re talking to ... http://www.seounique.com/blog/will-google-discount-blogroll-links/ Just over a month ago I decided to start looking at click tracking using heat maps. Heat maps track the mouse movements and clicks on a page which can help with usability. I found a free one here http://www.labsmedia.com/clickheat/index.html by someones recommendation. The install was easy and the data started ... http://www.seounique.com/blog/name-and-shame-secret-cloaking-website/ I have been seeing a lot of people arguing about when certain updates have happened (more to the point page rank). So I decided to share my data with my readers to help clear up any confusion. 06/06/2007 20/10/2007 11/01/2008 29/02/2008 29/04/2008 The dates have been collected every time Google updates their page rank - data ... http://www.seounique.com/blog/past-google-page-rank-updates/ Again I apologize for not having time to write more - The list is based on observations I commonly see on a day to day basis. If you notice your website with any of these, either bury your head in the sand or change it immediately to see better search ... http://www.seounique.com/blog/10-common-seo-mistakes/ All this week I have been attending Webtrends Marketing Lab training. For those od you that don't know what webtrends is - it's an expensive yet very comprehensive analytics package. I know a lot of my readers probably would prefer to have Google Anlytics, which is still a very powerfull tool ... http://www.seounique.com/blog/analytics-software-can-harm-your-website/ I recently came across a document which highlighted a SEO strategy for a major UK based company. Now for legal reasons I can’t mention which company it is but they are huge in the UK and their industry is insurance. Now I work on many clients but primarily the insurance sector, ... http://www.seounique.com/blog/big-uk-brand-blackhat-exposed/ Firstly a brief definition on what an SEO lemming is; “An SEO lemming is a human being whose nature it is to believe another human being because they sound like they know what they are talking about. In doing this you will be influenced in to doing anything without realising it. ... http://www.seounique.com/blog/are-you-an-seo-lemming/ If you have just setup a new website or your small business has just gone “live” for the first time then I hope I can help you save money. Once your website is live you may of course wonder why you are not receiving tens of thousands of visitors. Surely everyone ... http://www.seounique.com/blog/small-businesses-save-1000-in-seo-by-reading-this-post/ SeoUnique has reached a point where I am looking to expand it's horizons by looking for additional bloggers to join the team. SeoUnique has been live for nearly 12 months and has its foundations in place to provide Internet Marketing insights for its readers. Potential Candidates: 1. You must list some previous ... http://www.seounique.com/blog/join-the-seounique-team/ As you will all know by now yesterday saw the third PR update in 2008 and we are only in April. The majority of webmasters will care more about SERPS more than PR but if you monitor your site enough you will see some correlation involved. A few months ago I ... http://www.seounique.com/blog/why-new-websites-get-high-pr-explained/