Arrow Images Added to Sitelinks

February 9, 2012 // Internet News, Search Engines

Latest visual change by Google spotted in the UK this morning, sitelinks in both organic and PPC areas now have small grey arrows beside them – check out the screenshot below:

More emphasis to be made on sitelinks or just an aesthetic change? If I had to hazard a guess I’d expect these to either expand (maybe you’ll be able to toggle other sitelinks) in the future or be removed.

Matt Ridout

About the author

My name is Matt Ridout, I've been working in digital marketing for 9 years; worked for agencies and currently Head of SEO at fashion startup called Farfetch. Try to test my own theories.

One Comment

  1. Maybe the average user didn’t understand the context and this is just a way of showing them that these links are part of the main domain? More of a user experience update.

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